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Issue Date	Title	Involved Person(s)
12-Sep-2023	One size doesn`t fit all : segmentation and tailoring in health promotion and prevention, the case of Tobacco Prevention	Wieber, Frank; Müller, Steffen; Ackermann, Kurt Alexander; Furchheim, Pia
May-2020	PIDAS Benchmark-Studie : Kundenservice im digitalen Zeitalter	Monard, Frédéric; Uebersax, Hans-Peter; Skerswetat, Jörn; Müller, Melanie; Hannich, Frank, et al
2021	Plant-based meat alternatives : motivational adoption barriers and solutions	Jahn, Steffen; Furchheim, Pia; Strässner, Anna-Maria
Oct-2023	Segmentation analyses as an effective tool to improve tobacco prevention and cessation	Wieber, Frank; Müller, Steffen; Ackermann, Kurt; Furchheim, Pia; Zysset, Annina, et al
2021	Should hotels take the conversation offline? : the impact of different responses to online reviews on potential guests	Furchheim, Pia; Collenberg, Anja; Müller, Steffen
2019	Sichtbar grün : eine Analyse grüner Kundensegmente und ihrer Konsummotive	Furchheim, Pia; Heim, Nina; Kübler, Marisa
2020	Swiss Behavioral Econmics Studie : der Einsatz von Verhaltensökonomie in Schweizer Unternehmen - Fokus Marketing	Ackermann, Kurt Alexander; Heim, Nina; Collenberg, Anja; Lenggenhager, Vera Nina; Müller, Steffen, et al
2022	Swiss Consumption System : Befragung zum Stand von nachhaltigem Konsum in der Schweiz	Furchheim, Pia; Heierli, Reto; Stallone, Valerio; Greschner, Ines Maria
Mar-2023	Swiss Sustainability Benchmark-Studie 2023 : Stellenwert, Kommunikation und Massnahmen	Furchheim, Pia; Vogt, Helen; Oehninger, Fabian; Lösch, Corina; Bächler, Jesse R., et al
Apr-2023	Swiss Sustainable Consumption Study 2022 : Befragung zum Stand von nachhaltigem Konsum in der Schweiz	Furchheim, Pia; Heierli, Reto; Stallone, Valerio; Rettenmund, Michèle; Greschner, Ines Maria
2019	Taking advice from your popular friend : the influence of parasocial interaction and number of followers on brand attitude and brand purchase intentions on instagram	Collenberg, Anja; Furchheim, Pia; Beurer-Züllig, Bettina
2021	Taking the conversation offline? : the impact of response strategies on potential hotel guests	Furchheim, Pia; Collenberg, Anja; Müller, Steffen
2018	Tell me your story and I will tell you who you are : persona perspective in sustainable consumption	Onel, Naz; Mukherjee, Avinandan; Kreidler, Nicole Bieak; Díaz, Estela M.; Furchheim, Pia, et al
2022	To mEAT, or not to mEAT? : eine Analyse von Fleischersatzprodukten als Coping-Strategie bei Zielkonflikten von Fleischkonsum	Furchheim, Pia; Heim, Nina; Dünki, Julia
2016	Transformative stories : a framework for crafting stories for social impact organizations	Bublitz, Melissa G.; Escalas, Jennifer Edson; Peracchio, Laura A.; Furchheim, Pia; Grau, Stacy Landreth, et al
2022	Untersuchung der Konsumentenakzeptanz bezüglich der Anwendung von Bakteriophagen in der Lebensmittelindustrie	Furchheim, Pia; Fuchs, Rainer; Marentini, Sandro Leano Sidney
2022	Why do consumers discard products prematurely? : a consumer value perspective	Furchheim, Pia; Kreidler, Nicole

Showing results 26 to 42 of 42 < previous