Please use this identifier to cite or link to this item: https://doi.org/10.21256/zhaw-20097
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dc.contributor.authorHüttermann, Marcel-
dc.contributor.authorHannich, Frank-
dc.contributor.authorFuchs, Rainer-
dc.contributor.authorRüeger, Brian-
dc.contributor.authorMüller, Steffen-
dc.contributor.authorKübler, David Lucien-
dc.contributor.authorBarth, Linard-
dc.contributor.authorHaarmann, Jens-
dc.date.accessioned2020-06-02T15:43:59Z-
dc.date.available2020-06-02T15:43:59Z-
dc.date.issued2017-
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/20097-
dc.format.extent68de_CH
dc.language.isodede_CH
dc.publisherZHAW Zürcher Hochschule für Angewandte Wissenschaftende_CH
dc.rightsLicence according to publishing contractde_CH
dc.subject.ddc658.8: Marketingmanagementde_CH
dc.titleSwiss Marketing Leadership Studie 2017 : Emotionen in einer digitalisierten Weltde_CH
dc.typeWorking Paper – Gutachten – Studiede_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitInstitut für Marketing Management (IMM)de_CH
zhaw.publisher.placeWinterthurde_CH
dc.identifier.doi10.21256/zhaw-20097-
zhaw.funding.euNode_CH
zhaw.originated.zhawYesde_CH
zhaw.author.additionalNode_CH
zhaw.display.portraitYesde_CH
Appears in collections:Marketing

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