| Publication type: | Conference paper |
| Type of review: | Peer review (publication) |
| Title: | Balancing tradition and innovation : assessment of new luxury hospitality business models and their implications on 5-star hotels in Switzerland |
| Authors: | Fernandes, Luca Duma, Fabio |
| et. al: | No |
| DOI: | 10.15444/GFMC2019.05.06.03 |
| Published in: | 2019 Global Fashion Management Conference at Paris Proceedings |
| Page(s): | 515 |
| Pages to: | 521 |
| Conference details: | 2019 Global Fashion Management Conference at Paris, Paris, France, 11-14 July 2019 |
| Issue Date: | 2019 |
| Publisher / Ed. Institution: | Global Alliance of Marketing & Management Associations |
| ISSN: | 2288-825X |
| Language: | English |
| Subject (DDC): | 647: Management of public households 658.8: Marketing management |
| Abstract: | The global luxury travel market is in a constant state of flux, and traditional players have to adapt to the rising challenges in various areas of their business model. As new players emerge, using technology and the global reach of the Internet and social media to reach out to a discerning group of travelers, they speak to the changing expectations and behavior of international consumers. Our study will shed light on these consumption and travel patterns, on ways new disruptors in the field of luxury hospitality successfully differentiate themselves from their more traditional competitors and on the implications this will have on the business models of five-star hotels in Switzerland. While limited in scope, this study will provide insight relevant to academics and professionals in the field of luxury hospitality. |
| URI: | https://digitalcollection.zhaw.ch/handle/11475/20110 |
| Fulltext version: | Published version |
| License (according to publishing contract): | Licence according to publishing contract |
| Departement: | School of Management and Law |
| Organisational Unit: | International Management Institute (IMI) |
| Appears in collections: | Publikationen School of Management and Law |
Files in This Item:
There are no files associated with this item.
Show full item record
Fernandes, L., & Duma, F. (2019). Balancing tradition and innovation : assessment of new luxury hospitality business models and their implications on 5-star hotels in Switzerland [Conference paper]. 2019 Global Fashion Management Conference at Paris Proceedings, 515–521. https://doi.org/10.15444/GFMC2019.05.06.03
Fernandes, L. and Duma, F. (2019) ‘Balancing tradition and innovation : assessment of new luxury hospitality business models and their implications on 5-star hotels in Switzerland’, in 2019 Global Fashion Management Conference at Paris Proceedings. Global Alliance of Marketing & Management Associations, pp. 515–521. Available at: https://doi.org/10.15444/GFMC2019.05.06.03.
L. Fernandes and F. Duma, “Balancing tradition and innovation : assessment of new luxury hospitality business models and their implications on 5-star hotels in Switzerland,” in 2019 Global Fashion Management Conference at Paris Proceedings, 2019, pp. 515–521. doi: 10.15444/GFMC2019.05.06.03.
FERNANDES, Luca und Fabio DUMA, 2019. Balancing tradition and innovation : assessment of new luxury hospitality business models and their implications on 5-star hotels in Switzerland. In: 2019 Global Fashion Management Conference at Paris Proceedings. Conference paper. Global Alliance of Marketing & Management Associations. 2019. S. 515–521
Fernandes, Luca, and Fabio Duma. 2019. “Balancing Tradition and Innovation : Assessment of New Luxury Hospitality Business Models and Their Implications on 5-Star Hotels in Switzerland.” Conference paper. In 2019 Global Fashion Management Conference at Paris Proceedings, 515–21. Global Alliance of Marketing & Management Associations. https://doi.org/10.15444/GFMC2019.05.06.03.
Fernandes, Luca, and Fabio Duma. “Balancing Tradition and Innovation : Assessment of New Luxury Hospitality Business Models and Their Implications on 5-Star Hotels in Switzerland.” 2019 Global Fashion Management Conference at Paris Proceedings, Global Alliance of Marketing & Management Associations, 2019, pp. 515–21, https://doi.org/10.15444/GFMC2019.05.06.03.
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.