Publication type: | Conference other |
Type of review: | Peer review (abstract) |
Title: | Customer perception of strikes in the transportation sector : an analysis of MWOM |
Authors: | Seemann, Ann Kathrin Gebele, Christoph Wernet, Christin Lindenmeier, Jörg Liberatore, Florian |
Conference details: | 16th Eurasia Business and Economics Society EBES Conference, Istanbul, Türkei, 27-29 May 2015 |
Issue Date: | 2015 |
Language: | English |
Subject (DDC): | 302: Social interaction 658.8: Marketing management |
URI: | https://digitalcollection.zhaw.ch/handle/11475/12957 |
Fulltext version: | Published version |
License (according to publishing contract): | Licence according to publishing contract |
Departement: | School of Management and Law |
Appears in collections: | Publikationen School of Management and Law |
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Seemann, A. K., Gebele, C., Wernet, C., Lindenmeier, J., & Liberatore, F. (2015). Customer perception of strikes in the transportation sector : an analysis of MWOM. 16th Eurasia Business and Economics Society EBES Conference, Istanbul, Türkei, 27-29 May 2015.
Seemann, A.K. et al. (2015) ‘Customer perception of strikes in the transportation sector : an analysis of MWOM’, in 16th Eurasia Business and Economics Society EBES Conference, Istanbul, Türkei, 27-29 May 2015.
A. K. Seemann, C. Gebele, C. Wernet, J. Lindenmeier, and F. Liberatore, “Customer perception of strikes in the transportation sector : an analysis of MWOM,” in 16th Eurasia Business and Economics Society EBES Conference, Istanbul, Türkei, 27-29 May 2015, 2015.
SEEMANN, Ann Kathrin, Christoph GEBELE, Christin WERNET, Jörg LINDENMEIER und Florian LIBERATORE, 2015. Customer perception of strikes in the transportation sector : an analysis of MWOM. In: 16th Eurasia Business and Economics Society EBES Conference, Istanbul, Türkei, 27-29 May 2015. Conference presentation. 2015
Seemann, Ann Kathrin, Christoph Gebele, Christin Wernet, Jörg Lindenmeier, and Florian Liberatore. 2015. “Customer Perception of Strikes in the Transportation Sector : An Analysis of MWOM.” Conference presentation. In 16th Eurasia Business and Economics Society EBES Conference, Istanbul, Türkei, 27-29 May 2015.
Seemann, Ann Kathrin, et al. “Customer Perception of Strikes in the Transportation Sector : An Analysis of MWOM.” 16th Eurasia Business and Economics Society EBES Conference, Istanbul, Türkei, 27-29 May 2015, 2015.
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