Uses of corporate blogs

Hallier, Christine

Publication type:	Book part
Type of review:	Editorial review
Title:	Uses of corporate blogs
Authors:	Hallier, Christine
Published in:	Marketing the e-Business
Editors of the parent work:	Harris, Lisa Dennis, Charles
Page(s):	305
Pages to:	309
Issue Date:	2008
Series:	Routledge e-business series
Publisher / Ed. Institution:	Routledge
Publisher / Ed. Institution:	New York
ISBN:	978-0-415-96500-2 978-0-203-93316-9 978-0-415-96501-9
Language:	English
Subjects:	Onlinemarketing; Blog
Subject (DDC):	658.8: Marketing management
URI:	https://digitalcollection.zhaw.ch/handle/11475/15621
Fulltext version:	Published version
License (according to publishing contract):	Licence according to publishing contract
Departement:	School of Management and Law
Organisational Unit:	International Management Institute (IMI)
Appears in collections:	Publikationen School of Management and Law

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Hallier, C. (2008). Uses of corporate blogs. In L. Harris & C. Dennis (Eds.), Marketing the e-Business (pp. 305–309). Routledge.

Hallier, C. (2008) ‘Uses of corporate blogs’, in L. Harris and C. Dennis (eds) Marketing the e-Business. New York: Routledge, pp. 305–309.

C. Hallier, “Uses of corporate blogs,” in Marketing the e-Business, L. Harris and C. Dennis, Eds. New York: Routledge, 2008, pp. 305–309.

HALLIER, Christine, 2008. Uses of corporate blogs. In: Lisa HARRIS und Charles DENNIS (Hrsg.), Marketing the e-Business. New York: Routledge. S. 305–309. ISBN 978-0-415-96500-2

Hallier, Christine. 2008. “Uses of Corporate Blogs.” In Marketing the E-Business, edited by Lisa Harris and Charles Dennis, 305–9. New York: Routledge.

Hallier, Christine. “Uses of Corporate Blogs.” Marketing the E-Business, edited by Lisa Harris and Charles Dennis, Routledge, 2008, pp. 305–9.