Full metadata record
DC FieldValueLanguage
dc.contributor.authorSlembeck, Tilman-
dc.contributor.authorLabaronne, Leticia-
dc.date.accessioned2019-03-01T13:53:33Z-
dc.date.available2019-03-01T13:53:33Z-
dc.date.issued2013-
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/15746-
dc.description.abstractPricing strategies in subsidized performing arts organizations are based mostly on static schemes, with an emphasis on price differentiation. The latter enables them to serve a broad customer base. However, static pricing – that is, fixed prices that are held constant for a specified period of time (e.g., a theater season) – does not allow short-term adjustments in response to temporal market fluctuations. Such adjustments are, in rough terms, what is understood by the broad concept of dynamic pricing.de_CH
dc.language.isoende_CH
dc.rightsLicence according to publishing contractde_CH
dc.subjectDiscount price policyde_CH
dc.subjectDynamic pricingde_CH
dc.subjectPerforming artsde_CH
dc.subject.ddc306: Kulturde_CH
dc.titleDynamic pricing in the subsidized performing artsde_CH
dc.typeKonferenz: Paperde_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitZentrum für Arbeitsmärkte, Digitalisierung und Regionalökonomie (CLDR)de_CH
zhaw.organisationalunitZentrum für Kulturmanagement (ZKM)de_CH
zhaw.conference.details12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing, Edinburgh, UK, 6 September 2013de_CH
zhaw.funding.euNode_CH
zhaw.originated.zhawYesde_CH
zhaw.publication.statuspublishedVersionde_CH
zhaw.publication.reviewPeer review (Abstract)de_CH
zhaw.title.proceedingsProceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketingde_CH
Appears in collections:Publikationen School of Management and Law

Files in This Item:
There are no files associated with this item.
Show simple item record
Slembeck, T., & Labaronne, L. (2013). Dynamic pricing in the subsidized performing arts. Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing.
Slembeck, T. and Labaronne, L. (2013) ‘Dynamic pricing in the subsidized performing arts’, in Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing.
T. Slembeck and L. Labaronne, “Dynamic pricing in the subsidized performing arts,” in Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing, 2013.
SLEMBECK, Tilman und Leticia LABARONNE, 2013. Dynamic pricing in the subsidized performing arts. In: Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing. Conference paper. 2013
Slembeck, Tilman, and Leticia Labaronne. 2013. “Dynamic Pricing in the Subsidized Performing Arts.” Conference paper. In Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing.
Slembeck, Tilman, and Leticia Labaronne. “Dynamic Pricing in the Subsidized Performing Arts.” Proceedings 12th International Colloquium on Nonprofit, Arts, Heritage, and Social Marketing, 2013.


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.