Publication type: Contribution to magazine or newspaper
Title: 1. Schweizer Kundenwert-Tag
Authors: Hari, Jürg
Published in: Marketing & Kommunikation
Volume(Issue): 2004
Issue: 12
Pages: 10
Issue Date: 2004
Publisher / Ed. Institution: Galledia
ISSN: 1023-8913
0255-7673
Language: German
Subjects: Kundenwert
Subject (DDC): 658.8: Marketing management
URI: https://digitalcollection.zhaw.ch/handle/11475/16134
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: School of Management and Law
Organisational Unit: Institute of Marketing Management (IMM)
Appears in collections:Publikationen School of Management and Law

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