Publication type: Doctoral thesis
Title: Ambivalent consumer networks coping with conflicts
Authors: Kotowski, Wolfgang
Advisors / Reviewers: Kaiser, Ulrich
Kozinets, Robert V.
Extent: 208
Issue Date: 2019
Publisher / Ed. Institution: Universität Zürich
Publisher / Ed. Institution: Zürich
Language: English
Subject (DDC): 658.8: Marketing management
License (according to publishing contract): Licence according to publishing contract
Departement: School of Management and Law
Organisational Unit: Institute of Marketing Management (IMM)
Appears in collections:Publikationen School of Management and Law

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