Publication type: Conference other
Type of review: Peer review (abstract)
Title: Purpose-driven or purpose-washing : the multiple facets of purpose and its strategic implications
Authors: Björck, Albena
et. al: No
Conference details: 22nd EURAM Annual Conference, Winterthur, Switzerland, 15-17 June 2022
Issue Date: 2022
Language: English
Subject (DDC): 658.4: Executive Management
URI: https://digitalcollection.zhaw.ch/handle/11475/27197
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: School of Management and Law
Appears in collections:Publikationen School of Management and Law

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Björck, A. (2022). Purpose-driven or purpose-washing : the multiple facets of purpose and its strategic implications. 22nd EURAM Annual Conference, Winterthur, Switzerland, 15-17 June 2022.
Björck, A. (2022) ‘Purpose-driven or purpose-washing : the multiple facets of purpose and its strategic implications’, in 22nd EURAM Annual Conference, Winterthur, Switzerland, 15-17 June 2022.
A. Björck, “Purpose-driven or purpose-washing : the multiple facets of purpose and its strategic implications,” in 22nd EURAM Annual Conference, Winterthur, Switzerland, 15-17 June 2022, 2022.
BJÖRCK, Albena, 2022. Purpose-driven or purpose-washing : the multiple facets of purpose and its strategic implications. In: 22nd EURAM Annual Conference, Winterthur, Switzerland, 15-17 June 2022. Conference presentation. 2022
Björck, Albena. 2022. “Purpose-Driven or Purpose-Washing : The Multiple Facets of Purpose and Its Strategic Implications.” Conference presentation. In 22nd EURAM Annual Conference, Winterthur, Switzerland, 15-17 June 2022.
Björck, Albena. “Purpose-Driven or Purpose-Washing : The Multiple Facets of Purpose and Its Strategic Implications.” 22nd EURAM Annual Conference, Winterthur, Switzerland, 15-17 June 2022, 2022.


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