Publication type: Book part
Type of review: Editorial review
Title: PR-Arbeit als Organisationsfunktion : Konturen eines organisationalen Theorieentwurfs zu Public Relations und Kommunikationsmanagement
Authors: Szyszka, Peter
Published in: Theorien der Public Relations : Grundlagen und Perspektiven der PR-Forschung
Editors of the parent work: Röttger, Ulrike
Page(s): 149
Pages to: 168
Issue Date: 2004
Publisher / Ed. Institution: VS Verlag für Sozialwissenschaften
Publisher / Ed. Institution: Wiesbaden
ISBN: 3-531-14044-2
Language: German
Subjects: Öffentlichkeitsarbeit; Kommunikation; Kommunikationsmanagement; Betrieb; Unternehmen; Theorie; Public relations; Organisationskommunikation
Subject (DDC): 659: Advertising and public relations
URI: https://digitalcollection.zhaw.ch/handle/11475/14695
Fulltext version: Published version
License (according to publishing contract): Licence according to publishing contract
Departement: Applied Linguistics
Organisational Unit: Institute of Applied Media Studies (IAM)
Appears in collections:Publikationen Angewandte Linguistik

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