1. ZHAW digitalcollection
  2. School of Management and Law
  3. Publikationen
  4. Publikationen School of Management and Law
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dc.contributor.authorHari, Jürg-
dc.contributor.authorMeili, C.-
dc.contributor.authorStros, M.-
dc.contributor.authorPetkovic, M.-
dc.date.accessioned2019-03-21T13:52:38Z-
dc.date.available2019-03-21T13:52:38Z-
dc.date.issued2010-
dc.identifier.urihttps://digitalcollection.zhaw.ch/handle/11475/16256-
dc.language.isoende_CH
dc.rightsLicence according to publishing contractde_CH
dc.subjectVerkaufde_CH
dc.subjectFirst impressionde_CH
dc.subject.ddc658.8: Marketingmanagementde_CH
dc.titleWhat counts in personal selling : corporate image, corporate function or corporate representative? Two experiments on first impressionsde_CH
dc.typeKonferenz: Paperde_CH
dcterms.typeTextde_CH
zhaw.departementSchool of Management and Lawde_CH
zhaw.organisationalunitInstitut für Marketing Management (IMM)de_CH
zhaw.conference.detailsAcademy of Marketing Conference 2010, Coventry, United Kingdom, 6-8 July 2010de_CH
zhaw.funding.euNode_CH
zhaw.originated.zhawYesde_CH
zhaw.publication.statuspublishedVersionde_CH
zhaw.publication.reviewKeine Begutachtungde_CH
zhaw.title.proceedingsProceedings Academy of Marketing 2010de_CH
Appears in collections:Publikationen School of Management and Law

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Hari, J., Meili, C., Stros, M., & Petkovic, M. (2010). What counts in personal selling : corporate image, corporate function or corporate representative? Two experiments on first impressions. Proceedings Academy of Marketing 2010.
Hari, J. et al. (2010) ‘What counts in personal selling : corporate image, corporate function or corporate representative? Two experiments on first impressions’, in Proceedings Academy of Marketing 2010.
J. Hari, C. Meili, M. Stros, and M. Petkovic, “What counts in personal selling : corporate image, corporate function or corporate representative? Two experiments on first impressions,” in Proceedings Academy of Marketing 2010, 2010.
HARI, Jürg, C. MEILI, M. STROS und M. PETKOVIC, 2010. What counts in personal selling : corporate image, corporate function or corporate representative? Two experiments on first impressions. In: Proceedings Academy of Marketing 2010. Conference paper. 2010
Hari, Jürg, C. Meili, M. Stros, and M. Petkovic. 2010. “What Counts in Personal Selling : Corporate Image, Corporate Function or Corporate Representative? Two Experiments on First Impressions.” Conference paper. In Proceedings Academy of Marketing 2010.
Hari, Jürg, et al. “What Counts in Personal Selling : Corporate Image, Corporate Function or Corporate Representative? Two Experiments on First Impressions.” Proceedings Academy of Marketing 2010, 2010.


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