Please use this identifier to cite or link to this item: https://doi.org/10.21256/zhaw-22561
Publication type: Article in scientific journal
Type of review: Peer review (publication)
Title: Digital twin providing new opportunities for value co-creation through supporting decision-making
Authors: West, Shaun
Stoll, Oliver
Meierhofer, Jürg
Züst, Simon
et. al: No
DOI: 10.3390/app11093750
10.21256/zhaw-22561
Published in: Applied Sciences
Volume(Issue): 11
Issue: 9
Page(s): 3750
Issue Date: 2021
Publisher / Ed. Institution: MDPI
ISSN: 2076-3417
Language: English
Subjects: Big data; Action research; Decision making; Value proposition; Value co-creation; Digital twins
Subject (DDC): 658.5: Production management
Abstract: The application of digital twins provides value creation within the fields of operations and service management; existing research around decision-making and value co-creation is limited at this point. Prior studies have provided insights into the benefits of digital twins that combined both data and simulation approaches; however, there remains a managerial gap. The purpose of this paper is to explore this research gap using input from a multiple case study research design from both manufacturing environments and non-manufacturing environments. The authors use ten cases to explore how digital twins support value co-creation through decision-making. The authors were all involved in the development of the ten cases. Individual biases were removed by using the literature to provide the assessment dimensions and allowing a convergence of the results. Drawing on the lessons from the ten cases, this study empirically identified eight managerial issues that need to be considered when developing digital twins to support multi-stakeholder decision-making that leads to value co-creation. The application of digital twins in value co-creation and decision-making is a topic that has developed from practice and is an area where a research gap exists between theory and practice. A cross-case analysis was developed based on the literature and the ten cases (eight industrial and two pilot-scale cases) providing the empirical findings. The findings describe how firms can design, develop, and commercialize digital-twin-enabled value propositions and will initiate future research.
Further description: This article belongs to the Special Issue Smart Resilient Manufacturing.
URI: https://digitalcollection.zhaw.ch/handle/11475/22561
Fulltext version: Published version
License (according to publishing contract): CC BY 4.0: Attribution 4.0 International
Departement: School of Engineering
Organisational Unit: Institute of Data Analysis and Process Design (IDP)
Published as part of the ZHAW project: Digital-Twin-basierte Dienstleistungen zur Unterstützung der Entscheidungsfindung entlang des Produktlebenszyklus von Investitionsgütern
Appears in collections:Publikationen School of Engineering

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West, S., Stoll, O., Meierhofer, J., & Züst, S. (2021). Digital twin providing new opportunities for value co-creation through supporting decision-making. Applied Sciences, 11(9), 3750. https://doi.org/10.3390/app11093750
West, S. et al. (2021) ‘Digital twin providing new opportunities for value co-creation through supporting decision-making’, Applied Sciences, 11(9), p. 3750. Available at: https://doi.org/10.3390/app11093750.
S. West, O. Stoll, J. Meierhofer, and S. Züst, “Digital twin providing new opportunities for value co-creation through supporting decision-making,” Applied Sciences, vol. 11, no. 9, p. 3750, 2021, doi: 10.3390/app11093750.
WEST, Shaun, Oliver STOLL, Jürg MEIERHOFER und Simon ZÜST, 2021. Digital twin providing new opportunities for value co-creation through supporting decision-making. Applied Sciences. 2021. Bd. 11, Nr. 9, S. 3750. DOI 10.3390/app11093750
West, Shaun, Oliver Stoll, Jürg Meierhofer, and Simon Züst. 2021. “Digital Twin Providing New Opportunities for Value Co-Creation through Supporting Decision-Making.” Applied Sciences 11 (9): 3750. https://doi.org/10.3390/app11093750.
West, Shaun, et al. “Digital Twin Providing New Opportunities for Value Co-Creation through Supporting Decision-Making.” Applied Sciences, vol. 11, no. 9, 2021, p. 3750, https://doi.org/10.3390/app11093750.


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